About MYTH AI

AI that speaks textile.

MYTH AI is a generative AI design studio for fashion, textile and home-textile teams: patterns and seamless repeats, products and photoshoots in one workspace, on a closed model trained only on licensed data.

2020
Founded
Up to 70
People on the team
3
Offices: İstanbul, London, Mumbai
250+
Design teams on MYTH AI
An abstract floral print in violet, blue and gold on navy, made with Abstract Creation Abstract CreationPattern AI A painterly lily print in coral and plum, made with Generate Similar Generate SimilarPattern AI A watercolour hibiscus and palm leaf print on teal, made with Create Pattern Create PatternPattern AI A leaf print recoloured in berry and lime with Colorway ColorwayPattern AI · In Editor A hibiscus and palm print taken from a photo as a flat design with Pattern Extractor Pattern ExtractorPattern AI

Made in MYTH AI. Pick a swatch to open its tool.

What we make

One studio, two ways in.

Design with AI, and keep every design you have ever made in one searchable archive.

The design studio MYTH AI 20 tools for patterns, products and photoshoots, with the chat and the editor that tie them together. Meet MYTH AI The archive MYTH Digi Your whole design archive, searchable by text, file name or design code, image or colour, and shareable as collections, your digital showrooms. Meet MYTH Digi

Who it is for

For the teams behind the print.

Design-led teams that make patterns, products and collections at scale, from a single designer to an export house.

  1. 01

    Designers

    • Fashion designers
    • Pattern and surface designers
    • Wallpaper designers
    • Home-textile designers
  2. 02

    Manufacturers

    • Export houses and manufacturers
  3. 03

    Creative and marketing

    • Creative directors
    • Creative and marketing teams
    • Illustrators
  4. 04

    Leadership and innovation

    • Design and product leaders
    • AI transformation leaders

Trusted by 250+ design teams

  • Beymen
  • Ipekyol
  • Elle
  • Network
  • Twist
  • Lee Cooper
  • Sarar
  • Dagi
  • Ten Lingerie
  • Zorlu
  • Küçükçalık
  • Valley Forge Fabrics
  • Art Carpet
  • Koza Carpet
See the projects

Your designs

What you make stays yours.

MYTH AI runs on a closed, proprietary model trained only on licensed, high-quality data. Three principles follow from that.

Every new design lands left of the line: nothing at or above 70% similarity is generated.
  1. 01

    No replication

    MYTH AI never generates a design with 70% or higher similarity to existing outputs, so what you make stays original and your brand stays protected.

  2. 02

    Yours to own

    Every design you create belongs to you, with full IP rights and a certificate of authenticity you can save as a PDF.

  3. 03

    Private by default

    What you upload and generate stays in your workspace. It is never shared with, reused for or shown to other users.

Milestones

The road so far.

  • Company
  • Funding
  • Fairs and events
  • Award

· Company

MYTH AI is founded

It starts as an AI tool for pattern design.

· Funding

$200K pre-seed

Raised at a $2.5M valuation.

· Fairs and events

London Tech Week

MYTH AI shows its AI pattern design in London.

· Fairs and events

ITMA Start-up Valley

One of 15 start-ups an expert panel picked to present.

· Fairs and events

Première Vision Paris

AI-designed pattern collections, and a collaboration with Elyaf Textile.

· Funding

$300K round

Tech venture funding to grow the product.

· Fairs and events

Heimtextil

MYTH AI exhibits at the Frankfurt fair.

· Fairs and events

Première Vision Paris

Back in Paris, in the Smart Creation area.

· Award

VivaTech Best Pitch

Best Pitch Award in the Global Deep Tech Battle.

· Funding

Seed round

Led jointly by Revo Capital and Inveo Ventures.

MYTH AI 5.0

20 tools for patterns, products and photoshoots.

Partners and press

Strategic partners

  • NVIDIA
  • Microsoft for Startups Founders Hub
  • AWS
  • Innogate
  • basefy
  • ikas

In the press

The team

Three offices, one team.

Up to 70 people: AI engineers, product managers, developers, designers and a sales team, led by founder and CEO Özgecan Üstgül.

Turkey

İstanbul

Reşit Paşa Mah. Katar Cad.
Teknokent Arı 4
Sarıyer, İstanbul

  local time

United Kingdom

London

18-21 Morley St
London SE1 7QZ

  local time

India

Mumbai

YesssWorks AT, 9th Floor, AT by AGM Vijaylaxmi
Mahakali Caves Road, Andheri - Kurla Rd
MIDC, Andheri East, Mumbai 400093

  local time

MYTH AI is the brand of MYTH Yapay Zekâ ve Tekstil Anonim Şirketi. Write to the whole team at [email protected]

Talk to MYTH AI

Let’s make something original.

A demo for your team, a partnership or a question about MYTH AI: tell us what you design.

Start creating Ask the team