The story
Menderes Textile × MYTH
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01The challenge
Creativity, time and branding
Even a company that sets the standard in production technology faces three challenges in design: creativity, time and branding.
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02With MYTH
Design inside Industry 4.0
Menderes partnered with MYTH AI to rebuild its design process within the scope of Industry 4.0.
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03The outcome
A digital, more circular design process
The collaboration brought 90% of its design work into digital form and made the process more sustainable and circular.